| |
| |
|
Marketing Resource Center |
|
|
|
Networking Magic
YES-- it is true that Networking is an art that must be mastered. However, for those of you that are new to the networking game and the art of mastering it, please READ ON. While you do not want to be in a position at social function of hanging with the same person all night, if you really want to make your network work for you, there are some surefire tactics that you must employ. Networking is much more than simply handing out your business/calling card and moving to the next 'target' in the room. I am always so surprised by the number of people that exchange business cards and do not take advantage of the possibility of creating an instant marketing campaign. They hand over their business card, say a few words and move on without leaving an impression that would inspire you to tell others about them. Get away from the fallacy of believing that networking is about who you know. Master networkers know that the true power in your network is really about WHO KNOWS YOU! Learn to engage in meaningful dialogue with others and you will rapidly multiply the dispersion of your message. Going home with a pocket full of business cards is no indication of how strong your network is. You must implement strategies that will not only facilitate building a good network of people that know you but also create solid alliances with others. Below are 5 strategies that have helped me grow personally, professionally and take my businesses to new heights! Try one, two or all of them and be sure to drop me a note and share your success story. I would love to feature it in my next newsletter. -GRAB their Attention and Make'em Want to Listen! -Business/Calling Card Buzzzzz! -Use Reverse-Networking not Empty Dialogue! -Use the 'Power of Introduction' to Extend that Buzzzz about You! -Implement a Follow-up Campaign! Felicia Davis is the Founder and Chief Visionary of WomenCEO Network - a membership based organization for female entrepreneurs. To learn more about the network, please visit the website at http://www.women-ceo.com. USE MY NEW TESTIMONIAL LINE! I'm giving away FREE publicity! Use my Testimonial Line to record your comments on this article and get FREE publicity for your business - Your comments will be heard by thousands of visitors to the WomenCEO Network website via our popular iAudio Network! What are you waiting for? - Claim your FREE business publicity Today! 214-231-2905 Ext. 8914.
MORE RESOURCES:
Marketing - Google News |
|
|
|
RELATED ARTICLES
Take The Test: Does Your Marketing Copy Sell? Your marketing materials must grab your prospect's attention long enough to convince them to investigate further. Assuming you get past this hurdle, your piece's message must next convince the reader to call or buy. 2 Great, Free Techniques to Get Customers to Come to You, Not the Other Way Around Here is a powerful tip on how to substantially increase the traffic to your business weather it's online or bricks & mortar. The best news is that it's totally free! You will get more targeted traffic to your website and more customers through your front door. Direct Mail Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is 600 or 6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now. How Price Gouging Can Hurt Your Business "Price gouging" is an emotional, inflammatory term. Everyone is against it, but only buyers, angry over excessive profit-taking, proclaim it. Self Promotion Brings Business Success Your business success depends on your ability to promote your services, your products, and yourself. Fortunately, promotion is simple. Are We There Yet? Small business marketing is not like taking a family vacation.Did anybody take a family vacation this summer? Do you have children of your own, or do you remember what it was like when you were a kid taking a trip somewhere?I can still remember the family vacations as a youngster growing up. Put Your Marketing To The So What? Test Want to get Better at your Marketing today?For many service business owners, marketing can be a real mystery. We don't really know exactly how it works. What IS the Difference Between Marketing and Sales? There seems to be a never ending argument among marketing andsales professionals as to what really is the difference betweenmarketing and sales functions. More often than not, bothbusiness activity terms are used to describe any businessactivity that is involved in increasing revenues. Marketing Planning - Preparation and Accountability We all know the saying, "Failing to plan (prepare) is planning (preparing) to fail." I truly believe in this statement and I hope you do as well. Funnel Your Way to Marketing Success A funnel is a good way to think of the marketing process. The top is very broad and consists of using mass marketing techniques. 4 Sales Strategies with Your Trade Show Exhibition Booth Trade show booths can act as an excellent source for generating sales enquiries in the short run. Companies are able to demonstrate their products or services and get instant enquiries at the booth which on timely follow up can result in sales. Think Creatively While Reinventing Your Marketing and Selling -- Its For Your Survival! We live in a world that for many has become technologyadvantaged in business and life. Imagine, for a moment, just how communication, science, art, medicine, automation, supply chain and products have all been reinvented. Marketing Lessons from Santa If a nonexistent man can change the world and millions of people with a message of joy then his marketing plan surely works. Right? Then what has Santa been doing right all these years that we can learn from? Santa's message is short--joy. What Can Star Wars Teach You About Creating a Buzz for Your Business? Many people think marketing is some type of mystery that only a few select people know the secret too. In fact if you look at the entertainment industry you will find some of the best models to follow. Tradeshow Booth Cures - Ancient Cures for Modern Day Problems At first glance, nothing seems more chaotic than a trade show floor. Jaded buyers rush by, hell bent on seeing the people on "their list", while the newcomers seem a little bewildered by it all. Why Great Companies Survey: Martian Logic! If an alien civilization from Mars was planning a friendly takeover of our planet they would seek to make sure they understood our way of life and our way of thought.The only way they could accomplish their objective would be by asking questions which they could genuinely understand and then plan a strategy accordingly. Practical Advice to Generate Successful Campaigns Using Merged Lists You could end up with poor results when designing a direct mail campaign that combines your inhouse list with one or more rented lists. Merging lists generates a set of conditions that you may not have thought about at the conception stage. Do this One Thing and Beat 85% of Your Competition! Maybe you don't want to work that hard, or maybe you have been burned by consultants so you are not inclined to listen to one. Or maybe you already have a measure of success and don't think you need to do anything more. URL Everywhere? Offline Marketing For Online Success Your URL (www) should be everywhere and more.I know many of you are going to think this is common sense, but how many of these are you using? Your web address should be on every piece of anything your business does, period. You Cannot - Not Market Everything you do - or don't do sends a message and marketing is about sending messages. You can market well or you can market poorly, but you cannot - not market!What message are you sending with your dress, stationery, phone message and printed materials? Is it the message you intend to send? Your prospects don't listen only to the message you want to send - they observe and interpret your unintended messages as well.
|
| home | site map | Advertising Articles |
| © 2006 |
