![]() |
Marketing Resource Center |
|
|
The Biggest Needle In The Haystack
Hello everyone! Have you ever been curious about something, and wanted to learn about it? If you're like me, I am a pretty curious fellow, I really like to learn. Where is the best place to start finding the information you are looking for? My choice for information gathering is the Internet! Where do you start your search for information? I use search engines, my favorite is Google. No, I am not plugging Google I believe it is a great search engine. Do you use key words and phrases to find your information? Hah, I do to, it's the easiest way to find what I want know, and the fastest way to find it. In general this method is how each person in the world finds information on the internet. Well yah, you may have an alternate plan, an e-mail with a link, or a website in your favorites folder that has the information, or more links to the information. You must agree at least 98% of the surfers on the internet use search engines to find what they want? When you search, you insert your key words, than call up the search page which has top 20 listings of websites that match your search criteria. If you do not find what you want do you turn to more pages, or pick from the top 20? Yah, I also pick from one of the top 20 listings; it's a lot faster. Imagine for a moment; you own a business. How much traffic is directed to your website from being listed in the top 20 of your search criteria? Wow, with the right key words, phrases, niche product, and a theme based website; that is a lot of traffic to your website. Can you imagine having your target population zeroing in and finding your target specific power packed content? How much of that traffic you could convert to buyers? The people who come to your web site searched for what you offer, and found your website! Shazaam! Now that is PROFIT POWER! So you gotta have; an in-demand niche focused product, that offers a solution to the customer situation. Competition for business will be lower, and will be easier for your targeted and interested population to find your website. Yah, and I bet your saying that would be great. The traffic would find your website; traffic is the premium go-go juice that energizes your website! Now we are talkin' about the kind of website that the search engines just love to list in the top spots. You can provide over the top content rich information that the customers are searching for. We are talkin' about the exact type of information or services that builds trust and credibility with your visitors on the internet. Well that is all fine and dandy, but theirs more to it than that. You gotta' have the right tools, and process to do the job. The right tools are important, but you gotta' have the right process. Well this is your lucky day I have discovered a hidden secret called Site Build It! I call it SBI and it provides you with the cutting edge innovations, and completely integrated system! It has all the necessary bells and whistles for site building-and marketing tools (all in one). You also have accessible to you a clearly written Action Guide, along with a guru-in-your-ear online help, that becomes your virtual guide to outline the process in step-by-step detail. Ok, you can be a member of the 2% of highly successful businesses that succeed on the internet, or you can be part of the 98% of businesses that fail. Yah see, the 2% that succeed on the Net build targeted, interested traffic by providing the type of high value content that their visitors are searching for and that the Search Engines love to list in the top levels. The high quality content warms up the customer or PREsells the customer, so the PREsold customer is ready to becomes a sale. Site Build It can do for you what it has done for hundreds of other successful business people! Don't just take my word for it! Take a Quick Tour of SBI at http://quicktour.sitesell.com/sissy.html See for your self how "Site Build It" can make your website the Biggest Needle in The Haystack. Thanks, Duncan Judson is a Social Worker from Michigan. Along with the Love of his life Mary, 4 children, 2 grandchildren, and 7 Jack Ressell he has a love for the internet. Making money on the internet, and most important, assisting others in being successful.
MORE RESOURCES:
Marketing - Google News |
RELATED ARTICLES
Writing Sales Letters That Sell The most important part of any marketing you do is direct marketing. This includes letters, postcards, brochures, newspaper or magazine coupons, telemarketing, TV or radio direct response commercials, e-mails, and the copy on your web site. The Building Blocks to Effective Marketing The Building Blocks to Successful MarketingIt's More than Sales and AdvertisingBy Julie ChanceWhether you're a Fortune 500 company or a one person shop, to be successful, you must have a marketing strategy and you must implement it consistently. However, it doesn't have to cost a fortune and you don't have to be a creative genius. The Anatomy of Hype On a copywriting board I frequent, someone expressedbafflement that several respected marketers criticized thetone of a sales page he wrote. "Why did they apologize to their subscribers while linking to my pitch? This approachsells," he said. Where to Find New Customers Using B2B Direct Mail The challenge in business-to-business direct mail is knowing where to look for new business. You need a source of potential new clients that is reliable and affordable. Always Sell To New Eyes And New Ears One of the hardest things for you to do as an advertiser to do is to step into your prospect's shoes and really understand what makes him buy, and to find out how the prospect reacts to your marketing and advertising efforts. It's easy to get caught up in thinking that just because you spent $14,000 -- or $140,000 -- on your latest batch of ads that every person on Earth saw the ads and paid really close attention to them. Receiving a Brochure Printing Quote Brochures are a great way to get your message across. While having a brochure can be extremely useful, it is sometimes hard to know whether it is affordable. Marketing Tips: Free First When people think about promoting their business, the first thought that comes to mind is, "What is is going to cost?" While marketing and advertising should be part of any well-considered budget, there are a number of opportunities to market your business for free that are often overlooked.Clubs & OrganizationsMost clubs and organizations have some sort of membership directory, either online or in print, sometimes both. Great Marketing is Like Making a Great Movie KNOW YOUR AUDIENCEThe Oscars will be handed out soon, and it's a perfect time to keep this in mind: If you're a business owner or manager, it's wise to think of yourself as a great film director who's telling a story. Having directed films, stage, television, and stage productions we noticed that the principles of great directing or filmmaking apply exactly to great marketing. Do You Know Where Your Marketing Dollars Are Going? We all know the importance of marketing to increasesales and bring in new business.But, do you honestly know where your marketing dollarsare being spent most effectively. Costly Web Copy Pitfalls One secret to a site that sells: Look at your site from your customer's perspective. Another secret: Watch out for these common web copy pitfalls. How To Sell To Howard Stern... Oprah Winfrey... And Paul McCartney! Do you know what Howard Stern.. Marketing on a Budget A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Customizing Booklets By Industry or By Company Customizing booklets can be done by industry or by company."110 Ideas for Organizing Your Travel Business Office" or "110 Ideas for Organizing Your Beauty Salon" or "110 Ways for Organizing Your Fitness Center" are examples of customizing a generic booklet about organizing your business life according to specific industries. Business Promotional Items - How to Stimulate Word of Mouth Advertising If the promotional items you give out end up in the attic or shoved in the back of a desk drawer, they are probably not doing what they are supposed to be doing. However, if items you passed out to clients and customers are being seen again and again, chances are, word-of-mouth advertising is stimulating your business. Testimonials - FREE Quality Advertising FOR YOU! Every business person who has any kind of product or service, and the merest beginning of marketing sense, invites TESTIMONIALS. These might be called "reviews" or "peer reviews" or "customer comments" but they are all testimonials - a third party endorsement as to the merits of a product which helps another potential customer decide whether they wish to engage with this product or service. Two Steps to Improving Your Marketing Success Since the human brain seems to be able to focus on only one thought at a time, it's difficult to evaluate an advertising idea from the perspective of both a marketer and a customer. That's why it's necessary to use a two-step process when developing highly effective ads, sales letters, web pages, and e-mails. 8 Ways to Fill a Workshop in a Bum Economy Yes, you can fill a workshop when spending is down and buyers are wary. If your topic is clear, your marketing materials well-done, your product solid and your title catchy, success shouldn't be tough. Forward Thinkers Stay Ahead of the Curve What is it like from a marketing perspective to be yesterday's news? We rely on what is tried and true in marketing because it is usually safe, tried, and tested. It saves us time, as well, since we don't have to put on our creativity cap to craft an innovative strategy. Brochures that Generate Sales Leads (and How to Write Them) One rule in direct mail is that your letter sells your offer and your brochure sells what you're selling. For example, let's say you mail a classic direct mail package to generate sales leads for your enterprise software product. How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 3 To read the beginning of this special report, you can read part two here: http://ezinearticles.com/?id=58712Let's continue to discuss the various marketing principles that are involved in "popcorn marketing":2. |
| home | site map | Advertising Articles |
| © 2006 |