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Marketing Resource Center |
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Web Site Marketing Strategy: 8 Ways To Increase The Perceived Value Of Your Freebies
It is a well known web site marketing strategy: To attractnew customers and traffic, give out something for free:e-zine, ebooks, software, services etc. But as you already know, most people don't appreciate what they get for free because they will always suspect there must be catch. If not, why will anyone give something away for free?you get what I mean? So, I will now give you 8 web site marketing strategy and ideas on how to increase the perceived value of the freebies you give out. (1) You could tell them what the freebie is worth witha dollar amount. For example, "Subscribe to my freee-zine! A $199 value!" (2) You could add other freebies to your freebie thatwill increase the value. For example, "Subscribe tomy free e-zine and get free access to our "subscribersonly" private web site!" (3) You could tell them the freebie is only available fora limited time. For example, " Download our freeebook, this free offer will only be available until May30, 2000." (4) You could tell them the freebie is only available toa limited number of people. For example, " Our freesoftware will only be available for the next 100 peoplethat download it." (5) You could give more details about the freebie.List the benefits, features, what problems the freebiewill solve, etc. (6) You could describe your freebie to sound moreattractive. For example, instead of "free report" youcould say "free never released top secret document" (7) You could list testimonials for your freebie. Mostbusinesses don't give testimonials for their freebies.This would defiantly increase your freebies value. (8) You could tell people how many people havealready receive your freebie. For example, "15,000people have already subscribed to my free e-zine!Can they all be wrong? May these web site marketing strategy and secrets help you to make a lot of money. Warmly, I-key Benney, CEO I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr: Millionaire Secret Cash System",(investing online) program, which has helped thousands of ordinary people from all over the world to attain financial security and shining success during the past 2 yrs. Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for life, from home or office, part time or full time. No large investment or hassles. Win $1000-$2000 free "cash".
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