Affiliate Revenue Information

Affiliate Surprise


I can't believe it! I open up my mail today, and what do I receive? A statement from one of my affiliates saying that I've earned a pretty good amount of money for the last quarter. Wow! How'd that happen? Since my web site is only a couple of months old, I couldn't believe that I'd already earned that much from this affiliate. Now why am I surprised? Don't I tell all of my visitors and readers to find out on a consistent basis how they are doing? Of course I do. But guess what? I got caught up in something that I bet each and every one of you gets caught up in!

I work hard on my web site. In fact, I work on it almost daily. And I work hard on my weekly e-zine. But then I sit back and think, Hmmmm is anyone really visiting my web site?" And that's all I do. I don't think to track too much. This is really not a smart way to handle your business. Since I started I-MarketingZONE I have learned a lot about marketing. I have to. I have to keep up with all the current trends in Internet marketing and web site promotion. That's what my visitors expect me to do. And I use most of the things that I learn. But I've forgotten the most important elements tracking and testing.

It's very important to keep track of which affiliates are producing an income for you. And I don't mean by waiting for a quarterly statement like I did. By then you've spent a lot of time and money on something that may not be working. What you need to do first is get a notebook or use a spreadsheet program. List any affiliates that you have signed up for. Write down your username and password for future information. Write down the link that you need to visit to check your stats. Every time you go to check your stats, write down what kind of activity you are doing. If it's working, then keep it up. If it's not working, you may want to either try a different approach to promoting it, or you may want to drop that affiliate program.

Affiliate surprise can be fun when you get a notice like I did today, but if you get a notice where you are producing nothing, then you've probably wasted 3 months on something that you could have been doing different.

About The Author

Marci Perrine is the owner of Marci's Creations Online, a web site development company, and I-MarketingZONE, an Internet marketing web site.

Visit http://www.marciscreations.com for more information on how Marci can help you build your web site.

Visit http://www.i-marketingzone.com for solid solutions on how to market and make money with your web site, and subscribe to her weekly ezine today at

http://www.i-marketingzone.com/subscribe6.htm


MORE RESOURCES:

Ottawa Citizen

The Walt Disney Company Reports Earnings for Fiscal Year 2008
MarketWatch - Nov 6, 2008
The increase in affiliate revenue was due to contractual rate increases and subscriber growth. Increased advertising revenues reflected improved rates and ...
Walt Disney F4Q08 (Qtr End 9/27/08) Earnings Call Transcript Seeking Alpha
all 295 news articles


Sports Business Journal (subscription)

Is cable the new home of champions?
Sports Business Journal (subscription), NC - Nov 17, 2008
The fourth quarter ad market has been soft across all sports, putting greater importance on the affiliate revenue that cable networks collect. ...


TechCrunch

Cookstr Helps You Find Recipes From People Who Know Their Onions
TechCrunch, CA - Nov 18, 2008
... NY Times article on the startup points out, they’ll also be collecting affiliate revenue when books are sold on e-commerce sites via their website. ...


Hollywood Reporter

Moonves: US economy close to recession
Hollywood Reporter, United States - Oct 30, 2008
In the core TV division, revenue rose 2% to $2.08 billion because of higher license fees, home entertainment and affiliate revenue partially offset by ad ...


Cablevision Systems Corporation Q3 2008 Earnings Call Transcript
Seeking Alpha, NY - Nov 6, 2008
The third quarter results were principally driven by higher revenue at the networks of $10 million which was principally increased affiliate revenue and ...
Cablevision Systems Corporation Reports Third Quarter 2008 Results StreetInsider.com (subscription)
all 3 news articles


Cleco Corp. Posts 2008 Third-Quarter Net Income of $37.1 Million
CNNMoney.com - Nov 5, 2008
30, 2008 2007 ----------- ----------- Operating revenue Electric operations $ 333936 $ 300862 Other operations 7004 9238 Affiliate revenue 2735 1591 ...


News Corp. shares plunge on outlook
Crain's New York Business, NY - Nov 7, 2008
But cable network programming revenue rose 19% to $1.3 billion, on advertising and affiliate revenue gains at Fox News Channel, FX and the Big Ten Network. ...


Ottawa Citizen

Turner Nets Defy Soft Market
Adweek, NY - Nov 6, 2008
Along with the advertising gains, network revenue was goosed by 10 percent year-to-year growth in subscription/affiliate revenue. The Turner nets now appear ...
Time Warner Q3 2008 earnings transcript BloggingStocks
all 507 news articles


Spong

Viacom’s Profit Fell 37% on Slower Ad Sales
New York Times, United States - Nov 3, 2008
Cable and satellite affiliate revenue grew 12 percent, to $660 million. Ancillary revenue surged 36 percent, to $313 million, driven by sales of its video ...
Viacom earnings drop 37 percent; ad slump hurts guardian.co.uk
all 205 news articles


Cablevision Systems Corporation Reports Third Quarter 2008 Results
MarketWatch - Nov 6, 2008
... all compared to September 2007 -- A 9.3% increase in affiliate revenue compared to the prior year period -- A 19.3% increase in operating costs compared ...

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